• Going Beyond Marketing a Cause

    More companies than ever before are introducing cause-marketing partnerships with charities addressing all manner of issues. And it’s no wonder; when a company genuinely commits to a cause, the benefits extend back to the company through increased brand recognition, customer loyalty and trust, and employee satisfaction. In fact, American continue to expect more out of…

  • Find out how much you know about our work in the U.S.

    1. On average, 185 women a day receive our prenatal vitamins in the U.S. That equals approximately 70,000 women annually! 2. Laid end-to-end, the prenatal vitamin capsules we distributed to pregnant women in the U.S last year would span the entire state of Louisiana. Bonus fact: moms there gave birth to about the same number of babies as…

  • How a simple USB drive can save lives

    Thousands of children die each year from illnesses triggered by vitamin A deficiency — and a California nonprofit wants to change that, with help from the old-fashioned USB drive. Vitamin Angels aims to dramatically reduce these preventable deaths — of more than 150,000 children worldwide under the age of five each year — by training…